Watch host Paige Mockler explain the top 5 ways you can use GovSpend to boost your public sector sales and marketing strategies.
Successful public sector strategies leverage data and analytics at every step of the sales cycle. From sizing your market, to making contact, to expanding your distribution, procurement intelligence is an indispensable part of winning more government business.
During this 45-minute session, you will learn how to:
- Identify and segment your total addressable market (TAM) with Report Builder
- Fuel your agency lead list with expiring contracts, subscriptions, and warranties
- Warm up your cold calls using specific PO details and enhanced contact information
- Track and grow your channel distribution using the company view of spending search results
- Turn your insights into wins with lists and opportunities
Watch now ↓